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We are seeing targeting URLs because ahrefs analyzes domain and subdomain targeting. - Keyword and Editorial Calendar Research Content Strategy A very important part of content strategy is conducting good keyword research to develop our editorial calendar for the project. To start researching and calendaring, we have to understand the search types and keywords available: Informative. They are keywords designed to search for information about a certain topic. Transactional. They are keywords with a purchasing or trading purpose. navigation. They are the keywords we use to get an address we don't know and thus be able to access it.
Another important part we must understand is the intent of each search Belgium WhatsApp Number which is a key aspect of optimizing for conversions, also known as CRO. Steps Brainstorm keyword ideas. In the first list, we can include the keywords we are interested in targeting, some of our competitors, and some keywords we think are interesting. Steps Analyze which type of content is best for targeting and how competitive it is. What we want to do is use the ahrefs tool to analyze the competition level and determine if our project is ready to target this specific term. What should we do? We click on the keyword browser of the ahrefs tool.

We add the keywords we want to target and click Search. We analyze domain authority (DR) as well as the number of links and their quality to determine the level of competition for the term. Analyze the SERP evolution of this term over the last year. Decide whether to include the term in the list of keywords to use. Search Results Overview Steps - Conduct keyword research for key terms. In this step, I mainly use the Keyword Magic Tool feature of SEMrush and the Keyword Browser of ahrefs. Steps - Select the index and add the information to the editorial calendar. |
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